Our love language is giving
15th April, 2025
Ceres Life and Barwon Health Foundation proudly present the 2025 Give LOVE collection, with 100% of proceeds supporting the world-class treatment and care provided by Barwon Health’s Andrew Love Cancer Centre and cancer services in Geelong, Australia.
Ceres Life General Manager, Stephanie Nolan, says after the success of last year’s collaboration, the brand has extended the range to three trending colourways, with the inclusion of a matching Love Cap in two colours.
“2024 saw the first ever Ceres Life X Barwon Health Foundation Love Tee collection sell out in just three weeks, we were overwhelmed by the support shown! As a result, we were able to donate $20,000 to the Barwon Health Foundation towards cancer-related equipment and services at Barwon Health’s Andrew Love Cancer Centre. This year, we’re continuing to celebrate the love our amazing medical community provides to their patients daily. We’ve grown the collection and have set ourselves the goal to raise $50,000 towards this important cause,” says Stephanie.
Zoe Waters, Barwon Health Foundation Executive Director says the Foundation is incredibly grateful to have the support of the popular local brand.
“Ceres Life puts the community at the heart of all they do. It is such a thrill to see our first collaboration tees worn out in the community, in our cancer centre, around the halls of our local hospital and even spotted on the Today Show. Our second collaboration will further enhance cancer care right here in Greater Geelong – now that is fashion for a local cause,” says Zoe.
Ambassador sister duo Bek Bainbridge and Joanna McRae encourage the community to ‘give love’ by supporting the collection in the lead-up to this Mother’s Day.
Bek is currently navigating her own cancer journey after being diagnosed with an aggressive form of brain cancer called Glioblastoma in Easter 2023. Joanna has shown her continual support of her sister Bek by supporting the health service that cares for her so greatly.
Bek says, “My kids, my sister Joanna, my family and friends are my reason for living. Having them close by during my treatment is motivation to keep going when you are too tired to continue with treatment that is making you feel sick and weak. I needed to be in Geelong to have them around. It made a huge difference being able to access these services locally and also know that I had a world-class facility that I could reach quickly in case something went wrong.”
Joanna implores the community to get behind the collection, not just for her sister but for all cancer patients.
“Not only are the tees stylish, but they are also a symbol of love. A small act of giving that shows you are part of a deeply caring collective, helping to deliver essential comfort to people going through such a tumultuous and scary time,” says Joanna.