We aspire to always do the right thing and have a positive impact on the world – for our customers, our suppliers, our partners, our workforce and all those we touch along the way. We value honesty, integrity and transparency and take a zero-tolerance approach to unethical behaviour. The Cotton On Group has the utmost respect for the work of all individual designers and sets clear expectations on how our product should be designed and created.

We closely govern our design processes with a strong focus on training and educating our talented designers on respecting boundaries of inspiration. We have a zero-tolerance approach to the flagrant copying of designs and have robust procedures in place to manage complaints and address issues that may arise. We routinely educate our team members on the importance of using language and slogans that are considerate of each of our global markets, and conduct checks to determine product and campaign suitability.